In November, I posted about starting my journey of rebranding Lyndsay London Photography (you can read about my freak out here). I’ve hired the fine people at Hey, Sweet Pea to help guide me through this. And they gave me a lot of homework. Like a lot. So, I spent the entire month of November completing extensive homework on everything from my likes and dislikes, goals, dream clients, to where I see myself in 5 years. Most of the time I found myself without clear answers, which was kind of a problem and has been for a long time. It was an extremely difficult (and useful) task to complete. A lot of hours were spent conversing with Adam… lots of tears, fears, and discomfort was expereinced.
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